Rick was elected president of the National Coalition for the Protection of Children & Families in 2000.  He has led the management and operation of the organization since 1990 in its mission to move the people of God to embrace, live out, preserve and advance the truth of biblical sexuality.

During his tenure with the National Coalition, Schatz has led several campaigns including a boycott of clothing retailer Abercrombie & Fitch and an awareness initiative regarding General Motors, AT&T and MTV. Since joining the organization, Schatz has spearheaded the establishment of regional offices in Atlanta, Charlotte, Columbus, Dallas, Kansas City, New England, Seattle and St. Louis.

Most recently through Schatz' leadership, the National Coalition has obtained a prominent place of influence with the CTIA - The Wireless Association and large wireless providers to encourage safeguards on mobile devices and to help educate parents on the distribution of sexually explicit material over wireless technology. Moreover, Schatz has spoken at international denominational meetings and preached at numerous churches and Christian colleges nationwide.

In addition, Schatz has helped lead the Religious Alliance Against Pornography and helped establish the National Law Center for Children and Families, formerly an affiliate of the National Coalition and currently a separate 501(c)3. His activities with the Religious Alliance Against Pornography include organizing a worldwide summit on pornography in Manila and meeting several times with U.S. attorneys general.

Schatz has spoken about the National Coalition’s work in the news media including guest interviews on Focus on the Family, interviews with ABC World News Tonight, Time magazine, USA Today, the Wall Street Journal and numerous faith-based media outlets.

Prior to joining the National Coalition, Schatz was founder and president of Creative Waterworks, Inc., the developer of a recreational water park in Cincinnati. Formerly, he served as vice president of Worldwide Marketing and Planning for Xomox Corp. for 14 years. He also had served as Chairman of the Board of a cult research group called Spiritual Counterfeits in Berkeley, California and was a member of the International Council on Biblical Inerrancy.

A Cincinnati native, Schatz received an MBA from the Harvard Business School in 1969 and earned an undergraduate degree in Chemical Engineering from the University of Cincinnati. He is an elder and founding member of Evangelical Community Church in Cincinnati where he served as interim lead preacher for more than one year.  He and his wife, Sharon, have been married for 42 years and have three sons and seven grandchildren.